YohanaPratiwi
Information Systems Graduate
I'm a
Passionate about improving digital visibility and creating high-performing websites through SEO, digital marketing, and data-driven strategies. I focus on optimizing search rankings, increasing traffic, and building effective online experiences that deliver measurable results.
Yohana Pratiwi
Creative Director & Developer
Passionate About Creating Digital Experiences
Passionate about creating impactful digital experiences, I am Yohana Pratiwi, an Information Systems graduate with a strong interest in SEO, digital marketing, and web development. I enjoy combining technology and creativity to build websites that are not only functional but also optimized for search engines and user engagement.
With professional experience as an SEO Specialist, I focus on improving website visibility, driving organic traffic, and optimizing digital campaigns through data-driven strategies. My work involves on-page and off-page SEO, backlink development, landing page optimization, and performance analysis across platforms such as Meta Ads and Google Ads.
I am a curious and analytical thinker who enjoys solving problems and continuously learning new technologies. I believe that great digital experiences come from understanding both user needs and business goals, and I strive to deliver solutions that create measurable results.
SEO Campaigns
Web & Landing Page Projects
Ads Campaigns Managed
Years Professional Experience
Skills
Technical and digital marketing skills including programming, SEO, and advertising campaign management.
Programming & Web Development
PHP & CodeIgniter Framework
Developing dynamic web applications using PHP with CodeIgniter framework, implementing MVC architecture and object-oriented programming.
Java, VB.Net, ASP.Net
Experience building desktop and web-based applications using object-oriented programming concepts and structured application development.
Database Management
Designing and managing databases using MySQL, SQL Server, and Oracle, including query optimization and data structure design.
Web Service & API Integration
Integrating applications with external systems using RESTful APIs, JSON data exchange, and third-party services such as Google APIs.
Object-Oriented Programming (OOP)
Applying OOP principles to create maintainable, scalable, and reusable software systems.
Digital Marketing & SEO
Search Engine Optimization (SEO)
Optimizing websites for search engines through on-page SEO, keyword research, technical SEO, and content optimization.
Meta Ads & Social Media Advertising
Managing Facebook and Instagram advertising campaigns, analyzing performance metrics, and optimizing conversions.
Content Marketing
Creating strategic digital content for websites, social media, and marketing campaigns to attract and engage audiences.
Website Analytics
Analyzing website traffic and campaign performance using analytics tools to improve marketing strategies and user experience.
Digital Strategy
Planning and executing integrated digital marketing strategies to increase brand visibility and lead generation.
Design & Productivity Tools
UI/UX Design
Designing user-friendly interfaces and improving user experience for web applications and digital platforms.
Canva & Visual Content Creation
Creating marketing visuals, promotional materials, and social media content for digital campaigns.
Microsoft Office & Data Processing
Using Excel, Word, and PowerPoint for reporting, documentation, and business data processing.
SAP ERP & Data Integration
Working with SAP ERP systems and integrating business data for reporting and analysis.
Project Documentation
Creating technical documentation, system analysis, and structured project reports.
Resume
Information Systems graduate with experience in IT support, network support, web development, and digital marketing. Skilled in SEO strategy, web development, system troubleshooting, and data management.
Professional Summary
Information Systems graduate with experience in IT Support, Network Support, Website Development, and Digital Marketing. Skilled in troubleshooting systems, managing databases, implementing SEO strategies, and optimizing digital campaigns for business growth.
Certifications
- Programmer Scheme
Sertifikasi Kompetensi BNSP by LSP PCR (2019) - Software Engineering
Sertifikasi Kompetensi BNSP Mattcom Indonesia (2015)
Technical Skills
Work Experience
SEO Specialist
2024 - Present
PT IPAN Properti Grup
- Develop SEO-friendly websites with strong on-page and technical SEO structure.
- Execute backlink strategies through quality link building.
- Conduct A/B testing for ads and landing pages to improve conversions.
- Monitor campaign performance including CTR, CPC, and ROI.
- Optimize website metadata, headings, and content for search engines.
- Create ad copy and landing pages for digital campaigns.
Customer & Sales Administrator
2020 - 2024
PT Parit Padang Global
- Respond and resolve customer complaints efficiently.
- Maintain and update customer data using CRM and SAP systems.
- Coordinate with internal teams to ensure service quality.
IT Support Intern
2018
PT Primanusa Global Indo
- Identify and troubleshoot hardware, software, and network issues.
- Install and configure operating systems and software.
- Provide technical support to employees.
IT Network Support Intern
2014
PT Berca Hardayaperkasa
- Resolve network connectivity and routing issues.
- Configure IP addressing schemes and subnetting.
- Assist with network infrastructure troubleshooting.
Education
Bachelor Degree of Information System
2015 - 2019
Polytechnic of Caltex Riau
GPA: 3.56
Software Engineering
2013 - 2015
Vocational High School 2 Pekanbaru
Achievements
Best Finalist Web Design
2016
IMK's Competition Design Website
Participant of JENESYS 2.0
2014
Japan International Cooperation Center
Organization Experience
Research & Technology Division
2016 - 2017
Ministry HIMASISTIFO
Design & Documentation Division
2017
Workshop Design PCR
Event Division Member
2016
Seminar & Workshop K3
Design & Documentation Division
2017
Seminar Technopreneur PCR
Portfolio
A showcase of visual storytelling and functional design. From brand identities to immersive user experiences, discover how we blend creativity with strategy to bring unique visions to life.
Services
Professional IT, Web Development, SEO, and Digital Marketing services to help businesses grow and improve their digital presence.
Technology & Digital
business solutions
Providing website development, SEO optimization, digital advertising, and IT support services to help businesses improve performance, increase visibility, and achieve sustainable growth.
Web Development
Develop dynamic and responsive websites using PHP, CodeIgniter, ASP.Net, and modern web technologies with optimized performance and SEO-friendly structure.
SEO Optimization
Improve website visibility on search engines through keyword research, technical SEO, content optimization, and strategic link building.
Digital Advertising
Manage high-performing ad campaigns on Meta Ads, Google Ads, and TikTok Ads with data-driven optimization to maximize ROI and conversions.
Database & System Development
Design and manage databases using MySQL, SQL Server, and Oracle, including system integration and web service API development.
IT Support & Networking
Troubleshoot hardware, software, and network systems including configuration, installation, maintenance, and system optimization.
Creative Design & Content
Create engaging visual content using Photoshop, CorelDraw, Canva, and CapCut for marketing materials, social media, and branding.
Testimonials
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Implementing innovative strategies has revolutionized our approach to market challenges and competitive positioning.
Rachel Bennett
Strategy DirectorExceptional service delivery and innovative solutions have transformed our business operations, leading to remarkable growth and enhanced customer satisfaction across all touchpoints.
Daniel Morgan
Chief Innovation OfficerStrategic partnership has enabled seamless digital transformation and operational excellence.
Emma Thompson
Digital LeadProfessional expertise and dedication have significantly improved our project delivery timelines and quality metrics.
Christopher Lee
Technical DirectorCollaborative approach and industry expertise have revolutionized our product development cycle, resulting in faster time-to-market and increased customer engagement levels.
Olivia Carter
Product ManagerInnovative approach to user experience design has significantly enhanced our platform's engagement metrics and customer retention rates.
Nathan Brooks
UX DirectorContact
If you are interested in collaboration, website development, SEO services, or digital marketing consultation, feel free to contact me.
Contact Info
Available for freelance projects, collaborations, and professional opportunities in web development, SEO optimization, and digital marketing.
Location
West Jakarta, DKI Jakarta, Indonesia
+62 851 7112 1609
yohana_pratiwi@icloud.com
Social Media
Send Me a Message
Feel free to reach out if you need help with website development, SEO optimization, or digital marketing campaigns.